Billie Eilish used her Music Innovator Award acceptance speech at the WSJ Magazine Innovator Awards to deliver a pointed message to the ultra-wealthy, and back it up with action.

A Direct Call to the Wealthy

Standing before a star-studded audience that included Mark Zuckerberg and other heavy hitters, Eilish urged them to turn their fortunes into impact. “If you have money, it would be great to use it for good things, maybe give it to some people that need it,” she said.

Then she turned on the heat with a cheeky challenge: “Love you all, but there’s a few people in here that have a lot more money than me. If you’re a billionaire, why are you a billionaire? No hate, but yeah, give your money away, shorties.”

(L-R) George Lucas, Mellody Hobson, Ben Stiller, Hailey Bieber, Billie Eilish, Sarah Ball, Spike Lee, Nadège Vanhée and Priscilla Chan speak onstage during the WSJ. Magazine 2025 Innovator Awards at MoMA on October 29, 2025 in New York City.
(L-R) George Lucas, Mellody Hobson, Ben Stiller, Hailey Bieber, Billie Eilish, Sarah Ball, Spike Lee, Nadège Vanhée and Priscilla Chan speak onstage during the WSJ. Magazine 2025 Innovator Awards at MoMA on October 29, 2025 in New York City. (Photo by Jamie McCarthy/Getty Images for WSJ. Magazine Innovators Awards)

Her tone mixed humor with urgency, and it landed. The line drew laughter and applause; one eyewitness told PEOPLE that Zuckerberg himself did not join in the clapping.

Backing Words With Action

Before Eilish stepped to the mic, The Late Show host Stephen Colbert revealed that she would donate $11.5 million from her Hit Me Hard and Soft tour to causes such as food equity, climate justice and carbon-pollution reduction.

Colbert called it “extraordinary,” and the singer used her platform not only to call others out, but to prove she’s walking her talk.

(L-R) Maggie Baird and Billie Eilish attend the WSJ. Magazine 2025 Innovator Awards at MoMA on October 29, 2025 in New York City.
(L-R) Maggie Baird and Billie Eilish attend the WSJ. Magazine 2025 Innovator Awards at MoMA on October 29, 2025 in New York City. (Photo by Jamie McCarthy/Getty Images for WSJ. Magazine Innovators Awards)

Who Was in the Room

The WSJ Innovator Awards took place at MoMA in New York. Among those in attendance: Mark Zuckerberg and Priscilla Chan (who themselves were being honored for philanthropy), Hailey Bieber, Spike Lee, George Lucas and others.

Zuckerberg and Chan were recognized for science philanthropy; the couple has pledged to give away nearly all of their Meta shares during their lifetimes.

(L-R) Billie Eilish and Hailey Bieber attend the WSJ. Magazine 2025 Innovator Awards at MoMA on October 29, 2025 in New York City.
(L-R) Billie Eilish and Hailey Bieber attend the WSJ. Magazine 2025 Innovator Awards at MoMA on October 29, 2025 in New York City. (Photo by Dimitrios Kambouris/Getty Images for WSJ. Magazine Innovators Awards)

Why It Resonates

Eilish, 23, has leaned into activism before, but telling billionaires to justify their wealth on a public stage signals escalating urgency. Her donation is also among the largest from an artist to social-impact causes recently.