Pop sensation Kesha is truly living up to the title of her latest single, “Boy Crazy,” with a deliciously provocative and wildly entertaining new music video. Released Tuesday, the visual spectacle offers a tantalizing preview of her upcoming album, “Period,” which is set to drop in a few weeks. Directed by Kesha herself alongside Brett Loudermilk and Zain Curtis, the video is a vibrant, no-holds-barred journey into the whimsical depths of desire.
The “Boy Crazy” video is a feast for the eyes, immediately immersing viewers in a scene that evokes a modern, cheeky “Last Supper” tableau. Kesha presides at the head of a sprawling table, encircled by a diverse and captivating array of men, each exuding their own unique allure and energy. As she belts out the track’s playfully unhinged lyrics, the visual narrative takes delightfully absurd turns. In one memorable shot, the pop star perches playfully on a man’s back, wielding a fishing rod from which a single, pink panty dangles provocatively.
The visual feast continues with Kesha exuding an air of cool nonchalance, elegantly puffing on a long cigarette holder from the confines of a classic car, once again surrounded by a throng of male admirers. Another frame captures her with a wonderfully blank stare, unperturbed as a man comically presents his derriere inches from her face – a testament to the video’s commitment to irreverent humor. The lyrics, “Gimme, gimme, gimme all the boys / I just need a little love tonight / I can’t help it, baby, I’m on fire,” serve as the playful mantra for this unbridled celebration of infatuation.
The video culminates in an unrestrained, playfully NSFW montage that leaves little to the imagination. Men enthusiastically engage in make-out sessions, are joyfully doused with a hose, and strike uninhibited nude poses, cleverly censored with pixelation. The final, lingering shot is pure Kesha: a knowing smirk gracing her lips as she cradles a man in her arms, tenderly feeding him from her breast – a provocative, yet oddly tender, inversion of traditional imagery.
The “Boy Crazy” video features an eclectic and vibrant cast, showcasing Kesha’s knack for collaboration and her embrace of diverse talent. Notable models, porn stars, dancers, and fixtures of the Los Angeles nightlife scene lend their unique charisma to the visual narrative. Among them are the charismatic Horsegurl3000, the electrifying Bonavega, the compelling Mark Daftari, the dynamic Brooks Ginnan, the magnetic D’Mahdnes Lavaughn, and the captivating Steffon Palmer. Each brings a distinct flair, contributing to the video’s overall atmosphere of playful anarchy and inclusive desire.
This latest visual offering is a significant precursor to Kesha’s highly anticipated album, “Period,” slated for release on July 4. The album follows a string of successful singles that have already given fans a taste of her new musical direction. These include the vibrant “Joyride,” the catchy collaboration “Yippe-Ki-Yay” featuring T-Pain, and the introspective “Delusional.”
“Period” holds particular significance as it marks a new chapter in Kesha’s career, being released under Kesha Records. This independent label, which she boldly launched in 2024, operates with distribution through Warner Music Group’s independent distribution arm, ADA Worldwide. This move signifies a powerful reclamation of her artistic autonomy and a clear statement about her control over her creative future.
Kesha has been vocal about her intentions behind this independent venture. Last year, she articulated her vision for Kesha Records, emphasizing the core values that will define her new musical home. “My name has become synonymous with transparency, integrity, and safety, and I want to ensure that these values are upheld for myself and any future artists signed to my label,” Kesha stated. This commitment to ethical and supportive practices within the music industry highlights her dedication to fostering a healthier environment for artists.
She further elaborated on her motivation, underscoring the broader impact she hopes to achieve through her music and her label. “Music has the power to connect the world, and I aspire for my work to be a beacon of light and goodness. I am excited to take control of my narrative and rewrite my story in the music business.” This powerful declaration underscores a desire not only for personal artistic freedom but also for her work to contribute positively to the cultural landscape.
The “Boy Crazy” music video is more than just a promotional tool; it’s a bold artistic statement that perfectly encapsulates Kesha’s uninhibited spirit and her unwavering commitment to authenticity. Its themes of playful desire, gender fluidity, and unapologetic self-expression resonate deeply with Gayety.com’s readership, making it a must-watch for anyone celebrating individuality and queer joy. As “Period” approaches its release, fans can anticipate an album that continues to push boundaries and explore the multifaceted layers of Kesha’s evolving artistry under her newly forged independent banner. This video is a thrilling indication that Kesha’s “Period” is truly her statement.
