As Pride Month continues to shine a spotlight on LGBTQ+ creativity and entrepreneurship, a new queer-led skincare brand is making waves with its inclusive approach and clinically-backed formulations. Meet Grimoire, a luxury skincare label founded by married couple Vincent Branchesi and Karim Fadel, aiming to disrupt the beauty space with products that nourish both the skin and a sense of self-expression.
Officially launched in early June, Grimoire is more than just another skincare brand—it’s a celebration of identity, self-care, and scientific innovation. With a debut collection of four carefully crafted products, the brand combines high-performance ingredients with a commitment to diversity and authenticity.
Here’s a closer look at Grimoire’s launch lineup:
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Vanity Monday ($85): A rejuvenating daily serum, formulated with Wild Indigo Extract, Sea Buckthorn, and Lemon Myrtle. Designed to brighten and smooth the skin, this energizing product is ideal for morning routines, offering a refreshing boost that supports a more radiant complexion.
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Beach Guise ($85): With summer in full swing, this soothing serum is perfectly timed. Containing Gotu Kola, Bisabolol, and Beta-Glucan, Beach Guise helps calm redness and irritation—making it an excellent post-sun or post-beach treatment. Its lightweight texture and calming properties make it a standout for warmer weather skincare.
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Nightmare Away ($55): Nighttime care is essential, and this restorative cream is up to the task. Packed with Lavender Extract, Shea Butter, and Helianthus Annuus (Sunflower Seed), Nightmare Away provides deep overnight hydration and supports skin recovery while you sleep.
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Eye Roll ($65): The delicate under-eye area gets special attention with this targeted serum. Featuring acetyl hexapeptide-1 (a gentle, retinol-alternative peptide), caffeine, and tamarind seed gum, Eye Roll helps smooth fine lines and reduce puffiness for a firmer, brighter look.
What sets Grimoire apart isn’t just its high-quality formulations—it’s the mission behind the brand. As a queer-owned and operated business, Grimoire stands at the intersection of beauty and representation. Every aspect of the brand, from product naming to visual design, embraces individuality and breaks free from conventional beauty norms.
As Pride Month celebrates diversity and self-expression across the globe, Grimoire’s launch arrives at the perfect moment. The brand’s commitment to inclusivity extends beyond its products, as it seeks to build a community that celebrates the spectrum of queer identity year-round—not just in June.
Consumers looking to support LGBTQ+-owned businesses and invest in effective, luxury skincare have a new name to know. Grimoire is currently available online, with samples available upon request.
