Golden Globe-nominated actor Cooper Koch is turning up the heat in Calvin Klein’s newest campaign, delivering sharp style and undeniable charisma in a series of striking images by renowned photographer and director Mert Alas.
Known for his performances in Monsters: The Lyle and Erik Menendez Story, They/Them, and Swallowed, the openly gay actor brings serious star power—and plenty of smolder—to his Calvin Klein debut. The campaign celebrates both the legacy and the future of the iconic brand, spotlighting signature staples and modern fits that reflect a fresh generation of cool.
A Stylish Debut
Cooper Koch’s first Calvin Klein campaign isn’t just a fashion moment—it’s a statement. Clad in the brand’s newest Icon Cotton Stretch underwear line and paired with timeless denim pieces like the Baggy Jeans and Classic Denim Shirt, Koch effortlessly embodies the essence of Calvin Klein: confident, clean, and unapologetically bold.
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The campaign also features CK’s Cotton Classic Tank, offering a nod to the brand’s heritage while staying firmly rooted in today’s minimalist, body-conscious aesthetic. Koch’s lean, athletic frame and confident gaze add an extra punch to the visuals, making it clear that he didn’t just show up—he understood the assignment.
Directed by a Fashion Powerhouse
Of course, a campaign this fierce needs a visionary behind the lens. Enter Mert Alas, the celebrated photographer and director best known for his provocative, high-fashion imagery. With his sharp eye for mood and movement, Alas captures Koch in a series of sleek, moody frames that balance sex appeal with modern masculinity.
Under Alas’ creative direction, each image is a masterclass in confidence—whether Koch is lounging in a denim-on-denim look or stretching out in Calvin’s signature briefs, the energy is both intimate and aspirational.
Queer Representation in Fashion
Koch’s inclusion in this campaign is also a meaningful moment for LGBTQ+ visibility in fashion. As an out gay actor, his presence in such a globally recognized brand spotlights a shift toward more inclusive, authentic representation—one where queer talent is not just welcomed but celebrated.
Whether fans are here for the fashion, the thirst trap-worthy photos, or both, one thing’s clear: Cooper Koch is having a moment. And in Calvin Klein, he wears it well.
The full Calvin Klein campaign starring Cooper Koch is now live. Explore the latest collection at CalvinKlein.com .
